Citibank points the way as it addresses customer complaints via Twitter
Citibank is taking to Twitter to respond to those snarky comments made by customers unhappy with the service they have received.
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Social media given the cold shoulder by banks
Ovum, the technology arm of market analyst Datamonitor, has disclosed in a report that most retail banks have not adopted social media as a primary tool to engage with its customers. Read more on...
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first direct: A bank with social in its DNA
This post is provided by our partner Headstream, the social brand agency behind the Social Brands 100. first direct doesn’t hire bankers, says its Head of Public Relations, Amanda Brown, “From the...
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Barclays looks to step up its social media as UK banks trail
Banks have been traditionally poor when it comes to social media and that hasn’t really changed much over the last year. Relative to their size they have few followers between them on Twitter and only...
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12 distinct social media personalities revealed including ‘Ranters’ and...
Do you like to strut your stuff when it comes to social media or do you have a tendency to get involved in protracted Twitter debates? Maybe you prefer to stay completely under the radar or hang on the...
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Seven ways financial brands are using social media to communicate
Financial organisations have to operate under strict regulations, even on social media. The Financial Conduct Authority (FCA ), which replaced the FSA on 1st April, has made it clear that financial...
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